Dataminr’s first product is called Dataminr for Finance, a product used by hedge funds and investment banks to obtain early market-moving data from nontraditional sources. But Pekarovich says financial technology is just the first application of the company’s information discovery platform and with a growing team of employees, he sees potential to increase revenue to as much as $100 billion. “I didn’t join Dataminr because it’s a fintech startup,” he said. “I joined it because it’s much bigger than that.” In January 2014 the company launched Dataminr for News in partnership with Twitter to identify stories earlier than traditional source

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