To understand the position of the company in the cryptocurrency space, here’s a simple way to think about it. As Balter explained, there are three steps to complete in order to own cryptocurrencies. Step No. 1: you need to find a place to buy your liquid currency, like exchanges or OTC desks. Step No. 2: you need a place to store it, a software that holds the keys to access your digital currency commonly known as “digital wallet.” Step No. 3: you need a safe place to put your digital wallet. “In our business, there are four steps, because there’s a step before all of it where we’re analyzing the cryptocurrencies that are available to be bought and… our algorithm is providing insights in what could be acquired that we think might have long term value,” Balter said.

https://www.bizjournals.com/boston/news/2018/03/29/flipside-crypto-raises-3-4m-to-predict-succesful.html