In collaboration with ConsenSys and Treum, every auctioned item will be authenticated with a transparent audit trail of product history. Fans will be assured that each piece of gear is authentic.
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Sacramento Kings launch League's first live blockchain-powered auction platform for authentic merch
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“We are excited to announce another blockchain first as we strive to continue to enhance the fan experience,” said Sacramento Kings Chief Technology Officer Ryan Montoya. “We have integrated blockchain technology into our business across multiple platforms, including our reward program, and now our fans will have the opportunity to securely purchase authentic game-worn merchandise in real-time using an innovative blockchain-based solution.”
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