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Argentine fintech 'unicorn' Uala launches in Colombia amid Latam push

Argentine digital banking startup Uala announced its launch in Colombia on Thursday, a new frontier for the firm as it expands in Latin America and looks to tap in to the region's millions of unbanked savers.

Uala offers Mastercard Inc -branded prepaid bank cards and an app that allows users access to financial services including sending and receiving money, online shopping, withdrawing cash at ATMs and financial loans. "We are here to invest in local talent to revolutionize the market, with a financial ecosystem that is more open, more digital, and radically more inclusive," Uala founder and chief executive Pierpaolo Barbieri said in a statement.

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argentina, colombia, uala, neobanking, latam