“We’re been growing a lot in the last couple of years. We thought it would tail off [after the COVID-19 peak] but it didn’t,” said Christian Owens, the CEO and co-founder. Indeed that includes more videoconferencing use by everyday people, arranging “Zoom dinner,” but also the explosion of streamed media and other virtual consumer services. “B2C software has over the years blurred with what is thought of as B2B. Suddenly everyone needed our B2B tools.”

https://techcrunch.com/2022/05/09/paddle-saas-series-d/