“We see community aspects within meme stocks, so as long as investors create community and access, they’ll find their way into meme stocks,” said Callie Cox, US investment analyst at eToro. “Meme stocks are just another way that retail investors are getting engaged with the market.”

https://www.bloomberg.com/news/articles/2022-08-28/meme-stock-mania-is-back-and-wall-street-says-it-s-here-to-stay?cmpid%3d=socialflow-twitter-markets&utm_content=markets&stream=top&sref=EcccZSTc