Paris-based Sorare — which is backed by star players including Kylian Mbappé and Lionel Messi — announced a four-year licensing contract with the Premier League on Monday. Users will be able to collect and trade digital cards representing players from all 20 English top-tier teams and use them in its fantasy football game.
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Premier League backs Sorare’s NFT fantasy football game despite crypto crash
“To be frank, I don’t love the craziness of the last six to 18 months [in crypto],” said Julia. “You get lots of organisations and companies thinking short term and jumping into the new cool tech for the wrong reasons, then leaving fans with a bad taste in their mouth.”
