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April is Financial Literacy Month MoneyLion has officially announced a month-long rollout of content, giveaways, and activations promoting financial literacy to all consumers, including the over 1/3 of Americans (36%) that are not financially literate. To kick off Financial Literacy Month, MoneyLion is activating a disruptive, gamified campaign in NYC, giving all New Yorkers the opportunity to discover useful money hacks, with the chance to win up to $1,000 in cash.
“Financial literacy is a priority for us throughout the year, not just April. We are always trying to empower our customers with content and applicable hacks,” said Cynthia Kleinbaum Milner, Chief Marketing Officer at MoneyLion. “We are kicking off Financial Literacy Month with a fun, purposeful disruption that gives the general public the tools and knowledge to unlock the power of every dollar”
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