In addition to mortgage payments, the company says the new capital will help expand its Rewards alliance and strengthen its Neighborhood Rewards program, which helps local merchants connect and build loyalty with residents in their communities.
"Rental and mortgage payments consume 30% of household income on average in the U.S."
https://www.pymnts.com/news/2024/bilt-explores-mortgage-payment-rewards-amid-3-1-billion-valuation/