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Austin based embedded payments company Forward raised a $16m Seed round led by Commerce Ventures, Elefund and Fiserv.
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Forward works by enabling SaaS companies rent its offerings out as a service, collecting its own fees. Its software sits within its customers software, thus saving them money. Forward manages authorization, settles transactions, moves money and handles reconciliation.
https://techcrunch.com/2024/05/30/forward-16m-payments-fintech/
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