Congratulations to portfolio companies Pemo and Ziina for being named to Forbes Middle East's annual Fintech 50 list, recognizing the region’s leading innovators in digital financial services as they adapt to evolving consumer expectations in an increasingly digital landscape. The 50 companies on this year’s list have processed a total of over $240b in transactions, having secured more than $3.8b in total funding.
We gathered data through primary sources, statements, and questionnaires. We took into account: • The amount of money executed through digital channels in 2024. • The number of app downloads and active users. • The number of countries that the companies operate in. • Growth and expansion between February 2024 and February 2025. • Examples of innovation in digital payments. • Impact on consumers and businesses. • Funding from venture capitalists and valuation.
https://www.forbesmiddleeast.com/lists/the-middle-easts-fintech-50-2025/