UBS has started using artificial intelligence to turn its analysts into avatars, sending videos of the simulated bankers to clients in a move the lender said would free up staff to focus on more productive tasks. The Zurich-based bank is using OpenAI and Synthesia models to create AI-generated scripts and avatars of its analysts following increased client demand for research in video format, UBS said.
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UBS deploys AI analyst clones
“There are two drivers for it: the client driver and the efficiency driver . . . It is helping you scale your video capabilities in a way that clients are asking you for, and...
