Pokémon cards, which pay no dividends and aren’t subject to financial regulation, have seen a roughly 3,821% monthly cumulative return since 2004, according to an index by analytics firm Card Ladder tracking trading-card values through August. That trounces the S&P 500’s 483% jump over the same period.
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The hot investment with a 3,000% return? Pokémon cards
“You’ve gotta catch ’em all,” said Wilson, echoing the franchise’s famous catchphrase. He views the cards as investments similar to his Roth IRA retirement and Vanguard brokerage accounts.
