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The collaboration is built around Google’s new Universal Commerce Protocol and pairs Google’s Gemini artificial intelligence (AI) tool with Walmart and Sam Club’s item assortment. Under this partnership, Gemini will automatically include Walmart and Sam’s Club in-store and online products when relevant.
“The transition from traditional web or app search to agent-led commerce represents the next great evolution in retail. We aren’t just watching the shift, we are driving it,” John Furner, Walmart’s in-coming CEO, said in a news release.
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