A fake "Bloomberg" website claimed that Twitter is the target in a $31bn acquisition by Google. The dubious report and subsequent stock price swings highlighted the effects that media has on equity prices and the value of data analytics verification from services such as Dataminr.
Though the article looked genuine enough at a glance, and the story was believable given it was based on previous rumors that Twitter could be acquired by Google, Bloomberg spokesperson Ty Trippet confirmed in a tweet (ironically) that this was a fake story, dispelling any lingering notion that Bloomberg may have introduced the .market domain itself. On closer inspection, the text within the fake story did reveal some clumsy copy — a rogue “it’s” rather than “its,” a double “to,” and they even spelled former Twitter CEO Dick Costolo’s name wrong (“Costello”) — a sign that this wasn’t the work of a professional outfit.