A year after launching and Apple Pay accounts for only 1% of all retail transactions. A bunch of merchants we have tried in the US either don't support it or make you key in your PIN in the POS after paying with your iPhone. It seems a lot of merchants and consumers "are satisfied with the current methods" or "don't know how to use Apple Pay".
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Apple Pay struggles one year on from launch
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The mobile-payments system, which marks its one-year anniversary this month, has failed to catch on with consumers, accounting for only 1 percent of all retail transactions in the U.S., according to researcher Aite Group. The service -- which allows users to pay for purchases by tapping their iPhone or Apple Watch on a device at cash registers -- has suffered from a lack of promotion and limited number of terminals available in stores. Plus Apple Pay is only available on newer iPhones.
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