There are many factors that investors should assess when contemplating investing in a cybersecurity company. Greene breaks down his top three investing tips simply: Investors should look to back a company that addresses or solves a specific problem in a unique manner that impacts the broader industry. Investors should understand the appetite across industries for that specific product or service. Venture capitalists must understand that a very small percent of their portfolio companies will ever enter the public funding markets and, if successful, will be acquired by a bigger player. This puts pressure on startups to be able to articulate not only a customer value proposition, but a value proposition for the companies that are active in the “roll up” market.

http://investingnews.com/daily/tech-investing/cybersecurity-investing/cybersecurity-venture-capital-what-investors-can-learn-from-the-industrys-top-venture-capitalists/