As fintech startups begin to come of age and several high-profile celebrity couples (JPM/OnDeck, UBS/SigFig) become the talk of the town, the overarching question is: how should fintech startups and larger financial institutions partner?
The answer? Product focus for startups, clarity on partnership objectives for financial institutions (without forgoing internal innovation)
While there is a willingness and interest in partnering, Fine said that's not enough to guarantee success. Both sides need to reflect on what they need to do to make it work. For instance, startups tend to be more focused on creating products and design and pay less attention to business development. Essentially, they need to adopt a more client-focused nature in working with financial services And banks must consider what they want out of a fintech partner. For example, a bank may be looking to partner in order to acquire a slick, customer-facing user interface a fintech company has, but not the underlying product itself, Fine said.