So are we swiping or are we inserting the chip? The NYT highlights some of the visceral reactions and confusion created among consumers by the new EMV system. Oh, and that loud annoying beep that makes you feel like your card got declined at the very end, that noise is just a call to action!
Businesses that sell goods, like electronics, that can be easily resold on the black market are often targeted by people with fraudulent cards. Because of that, they have a lot of motivation to upgrade. If they don’t, they must pay the bill for all those purchases.
http://www.nytimes.com/2016/08/06/business/chip-credit-cards-for-dummies.html?_r=1