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Tesla has begun offering consumers in Asia a package that includes insurance and maintenance - with one all-in price. They plan to replicate this model across markets in the future. Tesla does this in part because they believe their vehicles have a uniquely strong safety record and minimal maintenance requirements.
“We’re actually currently doing that,” Jeff Evanson, Tesla VP of Global Investor Relations explained on the call. “We’ve been doing it quietly, but in Asia in particular where we started this, now the majority of Tesla cars are sold with an insurance product that is customized to Tesla, that takes into account not only the Autopilot safety features but also the maintenance costs of the car. It’s our vision in the future that we’ll be able to offer a single price for the car, maintenance and insurance in a really compelling offering for the consumer. And we’re currently doing that today.”
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