“Knowing what type and how much insurance to buy can be a daunting experience for many people, and yet it is a critical foundation for any financial plan. As a leader in digital technology, insurance underwriting and customer service, Nationwide is a natural fit to help our members evaluate the insurance options that are right for them,” said Dee Choubey, MoneyLion co-founder and CEO. With this announcement, the FinTech is also introducing MoneyLion Marketplace, a platform that matches members with category-leading brands, offers and value-add resources that are tailored to their personal needs. The announcement makes Nationwide the first insurance provider available to MoneyLion members via NFP and through the MoneyLion Marketplace platform. The new MoneyLion Marketplace extends the range of tools and services available for members making it easy to manage their financial lives through the convenience of a single digital app. The firm’s AI-powered fGPS technology provides members with personalized financial guidance. This individualized guidance will be linked directly to MoneyLion Marketplace to help members find highly-relevant partners and offerings. “Meeting the customer where they are is an important focus in Nationwide’s strategy and key to our innovative partnership with NFP and MoneyLion. Partnering with NFP to provide a digital solution utilizing MoneyLion’s Marketplace will enhance the customer experience and attract consumers who want to quickly and simply quote and purchase insurance online,” said Gary Douglas, president, Nationwide National Partners.

https://ibsintelligence.com/moneylion-partners-with-nfp-and-nationwide-to-give-members-direct-access-to-insurance-financial-wellness-offerings/