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Nubank names Rio pop star Anitta to board, sparking controversy

Brazilian pop star Anitta joined the board of Latin American financial start-up Nubank to help market its credit cards, loans and checking accounts, but the choice of a critic of President Jair Bolsonaro angered his supporters.

"Not being able to have financial products is very demotivating and shameful. A lot of people in Latin America have always lived off informal employment. How are those people going to have a credit history?," she said. But the announcement also sparked controversy on social media among supporters of Bolsonaro, whom Anitta has criticized. Some threatened to close their accounts. Others praised the move, saying they would start banking with Nubank . With 40 million clients in Brazil, Mexico and Colombia, Nubank has begun talks to hire banks for a U.S. listing, Reuters reported earlier on Monday. It was valued at $30 billion in a recent funding round led by Warren Buffett's Berkshire Hathaway.

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nubank, anitta, pop, neobank