“We thought we could provide on-demand services that solve immediate needs around where people spent their money. We knew if we executed well, we could have a large user base that subconsciously trusts us, which we felt was pertinent to offering payment services.”

https://techcrunch.com/2022/11/07/yassir-pulls-in-150m-for-its-super-app-led-by-mary-meekers-bond/