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The expansion from connecting consumer bank accounts to financial applications into being a multi-product company has led to Plaid starting to see real traction beyond traditional fintech customers. In fact, the company says that enterprise and traditional financial institutions growth is starting to outpace the rest of its business.
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“I’ve had the privilege of working at some very large companies that maybe weren’t necessarily that large when I joined and I got to be a part of efforts, for example, of going from single product to multi product and from single market segment to multi market segment,” she told TechCrunch in an interview.
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