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‘Finfluencers’ have Davos set rethinking future of wealth advice

With a massive transfer of money to younger generations looming, a new report says the financial services industry needs to change how it connects with Gen Z and millennials.

“Social media is such a powerful conduit to get people interested in personal finance and financial markets and to make them feel seen,” she said. “But also the risks with misinformation and disinformation are real.”

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wealth management