BlackRock plans to offer wealthy investors a way to access areas such as private equity and private credit in an attempt to build a new revenue stream. The asset manager is joining with private-equity firm Partners Group to create a so-called model portfolio that wealth advisers could use to help clients invest in a variety of private-market offerings in one fell swoop.
“There’s currently a zoo of documents for financial advisers, who know they should be doing more in private markets, but don’t know enough and, frankly, are a little worried about using individual products,” said Mark Wiedman, head of the global client business at BlackRock.