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Generation Z has been raised on a cocktail of climate panic, internet activism and viral celebrity. It will also be one of the recipients of what financial advisers call “the Great Wealth Transfer”, which will see retiring Boomers pass down trillions in assets over the next 20 years. With that inheritance, “younger folks are keen to give earlier in their lives”, says John Canady, CEO of National Philanthropic Trust UK.
“The logic is: we’re going to give this money away to do good, so why don’t we have it in investments that are also doing good?” says Canady. “The previous generation would make the money on one side and give it away on the other. [Younger donors] tie those very much together.” Even the nomenclature is changing: a survey by Foundation Source found that most young people prefer “giver”, “advocate” or “change-maker” to “philanthropist”.
https://www.ft.com/content/ccec815d-bd61-473b-ac92-072a8dfb95df?shareType=nongift
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