Chinese Internet users' sudden intensified interest in blockchain and bitcoin is largely due to President Xi's endorsement of blockchain. In a meeting on Thursday with the Communist Party leadership, Xi stressed that China should commit to developing blockchain and take the leading position in this technology.  Although various Chinese government officials have made comments on blockchain and cryptocurrencies in the past, Xi's remark is likely the highest-profile public approval of blockchain that Beijing has given out to date.

https://www.theblockcrypto.com/post/44795/blockchain-search-volumes-skyrocketed-in-china-following-president-xis-remarks