Stripe is launching a new tool that clients can integrate to set up automatic contributions that are made as a percentage of each transaction. For now, users of Stripe Climate can't choose how their contributions get invested; they basically mirror the path of those being made by Stripe itself.
Stripe Climate is free to use, and Stripe said that the 25 companies testing the service in a closed beta — the list includes Flexport, Substack, Flipcause and OpenSnow — have already contributed hundreds of thousands of dollars to the effort. “We built Substack because, while it’s easy to be depressed about the current state of the media business, we think there’s tremendous opportunity for those daring enough to be optimistic. We feel the same way about climate change,” said Chris Best, co-founder and CEO of Substack, in a statement. “We’re done with defaulting to depression. We want to help show the way to a better future—and better yet, we want to give all Substack writers the opportunity to join us. Stripe’s climate initiative is a gift because it removes all barriers to positive action. This program makes it easy, and valuable, to do the right thing. We’re proud to be part of it.” The idea is that while companies and individuals might in theory be committed to making investments in environmental causes, many don’t know where to begin, or how to do it in an efficient way. This gives them that way, having it integrated as part of its existing payments flow. “A lot of the social issues right now are collective action problems,” said Nan Ransohoff, Stripe’s head of climate, in an interview. “Climate change is a collective action problem. Coordinating can be complicated and expensive. So can we make it easy to bring Stripe businesses together to make the whole bigger than the sum of its parts? If we can do it even a little bit we as a planet we will be in a better place.”