Alliance Data, which provides customer loyalty services and products like co-branded and private label credit cards, plans to offer Bread's installment payment solutions for its brand partners.
“As part of our broader transformation efforts, the acquisition of Bread significantly expands our digital capabilities and payment options for our brand partners and their customers, while providing another reason for retailers and brands to choose Alliance Data to help them grow their businesses,” said Ralph Andretta, president and chief executive officer, Alliance Data, in a press release. “Bread’s pay-over-time solutions, together with our robust existing private label, general-purpose and commercial products, will further expand our breadth of payment options and capabilities.”