“That’s actually a very acute problem, ... People in Latin America buy a lot less insurance than they do in the U.S., and people in Mexico, in particular, buy a lot less insurance than they do in other Latin countries.”, said Sebastian Villarreal, CEO.

https://techcrunch.com/2021/07/06/meet-super-mx-the-mexico-city-based-insurtech-that-raised-7-2m-from-vcs-and-unicorn-ceos/