Kolonas said the new interest in investment is driven by the country’s high rates of smartphone penetration and savings per capita. “Because of this, there are millions of potential first-time investors just starting to establish money management habits and practices that were previously impossible where they live. Until very recently, most of the asset classes that can be accessed through Pluang were only available to the privileged and wealthy while most others were faced with low financial literacy and very limited investing options.” 

https://techcrunch.com/2022/01/12/jakarta-based-investment-app-pluang-raises-55m-led-by-accel/