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The move potentially represents Stripe's biggest leap yet away from payments. The Marketplace is launching with 50 apps that Stripe’s customers are already using as part of their marketing, payments and business development stacks, such as DocuSign, Dropbox, Intercom, Mailchimp, Ramp and Xero. There will be more added over time as well.
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“We have requirement in the app review process that it has to have real business functionality,” Bowen Pan, the head of product for Stripe Apps, said in an interview. “So it can’t just be, say, a quiz app. It has to be business focused. But it doesn’t have to have existing Stripe functionality. It can be a productivity workflow that helps with processing.”
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