The FT's Alphaville has a dig at DAH's new business model - "It’s awkward when you set up a business around a technology that you reckon is going to disrupt global finance so you name your business after said technology, send your CEO on speaking tours to evangelise about said technology, but then decide that said technology isn’t going to do anything useful for you, isn’t it?"
Digital Asset was one of the pioneers of blockchain-in-finance, with the idea that it could make clearing and trade settlement sexy again (well OK maybe not but at least make it faster and more efficient). Its erstwhile CEO Blythe Masters, a glamorous former JP Executive who was credited with/blamed for pioneering credit-default swaps, trotted around the globe telling people that blockchain was “email for money”.