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Communal surfaces are feared as potential sources of contagion, leading consumers to rethink a host of behaviors ranging from the way they pay for goods to the way they flush toilets. An estimated 3% of cards in the US are contactless, compared to 64% in UK.
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Until recently, many people didn’t think twice about signing their name on a store payment screen at checkout, or touching a door handle on the way out of the office. But now, communal surfaces are feared as potential sources of contagion, leading U.S. consumers to rethink a host of behaviors ranging from the way they pay for goods to the way they flush toilets.
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