Minu, a Mexico-based employee wellness company, secured $30m in new funding as it continues building out its gamified and rewards features, including saving or completing financial education courses, while improving retention for employers. The new capital is a combination of $10m in a bridge round from Coppel Capital, Besant Capital and Enea Capital, as well as existing investors FinTech Collective, QED and Salkantay, and $20m of debt from Accial Capital. In total, Minu raised $50m.
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Minu knows financial, employee wellness are connected, so it built 30 gamified benefits
“The pandemic was a huge part of the more humanistic approach of taking care of employees,” Pourshasb said. “We saw a market move toward employee wellness and using technology to improve quality of life — the financial, physical and mental health of employees.”
