Mastercard and Pemo, a UAE-based fintech startup that supports businesses across the Middle East, North Africa and Pakistan (MENAP), have initiated a strategic partnership to promote cashless, flexible expense management for small and medium-sized businesses (SMEs) in the UAE. Announced during Fintech Surge at GITEX 2023, the collaboration aims to support the drive towards a cashless economy by providing SMEs with access to digital spend management solutions that empower them to scale and grow.
“At Mastercard, we are dedicated to connecting businesses big and small with better ways to make payments and manage expenses. Our innovative payment solutions empower businesses with enhanced efficiency, transparency, and control. We are delighted to partner with Pemo as we continue to work towards our commitment of bringing 50 million micro, small and medium enterprises (MSMEs) worldwide into the digital economy by 2025,” said Gina Petersen-Skyrme, Vice President and Country Business Development Lead, UAE & Oman, Mastercard, Mastercard.