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PwC to deepen crypto engagement citing US regulatory shift

PwC, one of the Big Four accounting firms, is moving to embrace cryptocurrency after years of taking a non-committal stance toward the crypto asset sector. According to the Financial Times, PwC U.S. Senior Partner and CEO Paul Griggs said that the company has decided to "lean in" to crypto-related work, citing the passage of the GENIUS stablecoin act and the broader pro-crypto shift among U.S. regulators.

"The Genius Act and the regulatory rulemaking around stablecoin I expect will create more conviction around leaning into that product and that asset class," Griggs told FT. "The tokenization of things will certainly continue to evolve as well. PwC has to be in that ecosystem.