India based cashback and coupon site raised $10m in Series B funding led by Korea Investment Partners.
“We are the only VC-funded cashback site in India. While capital itself is not the differentiator, it is what we have been able to do with that capital which sets us apart,” Bhargava told TechCrunch, adding that CashKaro’s cashback rates are among the highest in the market. “Given that we now drive close to a half a billion dollars in GMV through CashKaro and EarnKaro to our partner sites, we are able to get higher commission rates from partner sites, which in turn helps us pass the most benefit to our members.”