"Opening a self-directed IRA to invest in alternative assets like startups, real estate, or cryptocurrency should be easy," said Eric Satz, founder and CEO of Alto. "I founded Alto after spending weeks of frustration trying to navigate the outdated manual processes used by legacy self-directed IRA custodians, not to mention their endless fee menus. There's a lot of friction and unnecessary costs in the self-directed retirement industry, and Alto is on a mission to eliminate them. This funding round will rapidly accelerate the implementation of our vision and product roadmap."

https://www.prnewswire.com/news-releases/alto-closes-17-million-series-a-funding-round-to-accelerate-development-of-next-generation-alternative-investment-ira-platform-301272753.html