Arizona based digital estate planning platform raised $16m in seed funding led by Anthos Capital.
"Our team commissioned one of the largest estate planning studies, surveying 10,000 American adults ages 30-55. We found that only 32% of respondents had a will in place and most said they knew little or nothing about estate planning. We are changing that by providing the most comprehensive, accessible-for-everyone platform with an emphasis on education. Everyone needs a plan, they may just not know it yet."