“The structure of the investment in both equity and $ARIA20 token shows how a diverse global range of investors, from Bpifrance to Tiger Global, is willing to invest on open source and SaaS web3 solutions. Web3 is eating the world and we believe brands can leverage this revolution to regain control of their digital presence.”

https://techcrunch.com/2022/05/09/arianee-raises-21-million-to-deliver-ownership-nfts-with-physical-luxury-goods/