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Capital One built on the hype of SXSW and ramped up their recruiting process. Talks from their Head of Product, and Technology Director made it clear that the sluggish nature of most big banks does not apply to Capital One. They would much rather compare themselves to their smaller, pluckier competition.
The presentations reflected the existential worries of a heavily regulated banking industry that often struggles to recruit tech talent and to keep up with innovation, much less blaze trails. "Nontraditional digital competitors are entering our industry, forcing us to raise our game," read one presenter's slide, which displayed the logos of several such disruptors: PayPal, Mint, Apple, Google, Facebook and Bitcoin.
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