“What’s so special about what we’re doing is that we are connecting the dots for business owners across their whole entire back office on GlossGenius,” said founder and CEO Danielle Cohen-Shohet. “And what that means is everything is there for them. Everything is accessible.”

https://techcrunch.com/2021/11/16/glossgenius-closes-on-16-4m-to-serve-as-a-business-in-a-box-for-the-beauty-and-wellness-industry/