In industries like retail and financial services, CIO's are looking for ways AI can boost not just an organization’s efficiency but also add actual dollars to its top and bottom lines. A survey released this week by KPMG shows that revenue generation has overtaken productivity as the primary gauge businesses use to measure AI’s ROI.
CIOs have extolled AI’s efficiency savings, such as a 20% boost in productivity for software developers that use an AI coding tool. But as companies increasingly move from pilot to production with the pricey technology, they’re putting a bigger and bigger spotlight on where it will have a financial impact.