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Mobile now accounts for over 30% of eCommerce sales globally according to Criteo. They analyzed individual transaction data covering over $130 billion of annual sales across more than 3,000 online retailers and travel advertisers to uncover the new trends in mobile shopping (globally). See their terrific data here
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Consumers are buying on mobile devices, not just researching Smartphones have overtaken tablets in mobile sales Mobile average order value is reaching desktop level, and mobile conversion rates are catching up with desktop too Top quartile retailers generate almost 40% of their online sales from mobile Share of mobile sales from Android devices is now significant
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