WorldRemit’s chief product officer, Alice Newton-Rex, will join WhatsApp’s product team later this year to work on the app’s messaging service
A well-known European fintech startup, WorldRemit was founded in 2010 by Ismail Ahmed, an entrepreneur from Somaliland, to give consumers an easier and cheaper way to make international money transfers online. The company has 4 million customers and offers services in 150 countries. It has raised $375 million in funding. Ahmed led the company as CEO until October, when he was replaced by the former chief executive of Paddy Power Betfair Plc, Breon Corcoran. WhatsApp’s parent company last week unveiled plans for a digital currency called Libra, a project that is part of efforts to expand from social media to e-commerce and cross-border payments.