"Over the last decade, we have seen the rise of modern mobile investing platforms globally. However, emerging markets have remained out of reach for large well-known players due to the local requirements that result in high barriers to entry. This leaves a unique opportunity in these markets, where both offline and online dynamics are extremely in favor of fast growth - as the penetration rate of financial instruments has been historically low and online customers are underserved" stated Mehmet Atici, Partner at Earlybird Digital East. "We believe Midas is in an exceptionally strong position to address this uniquely large and untapped opportunity, and become the leading platform for investing & wealth management in emerging markets. We are excited to back Egem and the team on their journey."

https://www.prnewswire.com/news-releases/meet-midas-turkeys-first-retail-investing-startup-which-has-raised-11m-spark-capital-earlybird-digital-east-and-nigel-morris-301476124.html