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BNPL (Buy now, pay later) companies battling a slowing economy and strained household budgets are increasingly turning to niche sectors to secure their futures. For Brian Shniderman, chief strategy officer for Australia’s Openpay Group, a pivot toward healthcare led to a debate over the Brazilian butt lift!
“I’m being very surgical about my credit boxes,” Mr. Shniderman said. “There are certain types of elective procedures that carry more risk and among those the Brazilian butt lift is right at the top of the list.” In a Brazilian butt lift, a surgeon reshapes a patient’s buttocks, typically by adding fat from other parts of the body. Mr. Shniderman didn’t speculate about reasons for its risky credit profile and said Openpay worked with other elective procedures where data showed consumers typically made repayments.
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