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GM’s OnStar cruises into car insurance market

GM’s OnStar Insurance Services will partner with insurance carriers to offer products that remove "biased judgment" by focusing on factors that are within customers’ control. Using the latest technology and data analysis, the service will provide customers with personalized insurance rates and recommendations for smarter driving habits.

“We aim to be an industry leader, offering insurance in an innovative way,” Andrew Rose, president of OnStar Insurance Services, said in a statement on Wednesday (Nov. 18).

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insurance, gm